SunLink

Bringing farm to family every day.

Whether it’s the highest quality products or the most exceptional service, SunLink strives to be the best at everything they do. That's why we jumped at the opportunity to partner with them to create a new name, messaging, logo and brand platform. This partnership resulted in a more unified, aspirational and outstanding packaging system to reach savvy consumers at all the major supermarkets across the United States, including Whole Foods, Safeway, and Trader Joe's. SunLink’s values and origin mirrored ours and sweetened the deal. They too started as a family run business, passionate about their industry, striving for excellence and always working to improve. The results of our connection have built a beautiful new brand and certainly a more fruitful future for SunLink.

BT* created

  • naming
  • messaging
  • logo
  • brand guidelines
  • packaging system

"Starting a new brand was a daunting task for our company. After interviewing many professional marketing firms, we quickly realized that Betsy Todd and her team were the right fit for us. They guided us through the branding process seamlessly and were professionals during every aspect of the project. The end result was exactly what we were looking for. We are very satisfied with our decision to use Betsy Todd and her team and would recommend their services to any company looking to recreate or revise their branding strategies."

brian goh
cfo/coo
sierra produce
Preliminary Logo Options
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